How will I sell my product online?

Zakiya

How can I sell a product online effectively, including setting up a storefront, marketing to the right audience, and managing logistics like inventory, payments, and shipping?

Deepak_Singhanwal

Social Media!

It is just the right amount of oxygen you need for the survival of your online venture. Facebook, Instagram and Snapchat (yes, it’s catching up!) are the best ways of selling your creatively valuable products online.

Facebook is the master media for uplifting your sales. Core and cross audiences can be targeted on this platform. Facebook comprises of two unique feature:

1. Pages: So if you have created a product page on Facebook, it will track which post is doing well and which needs your attention (provided you post regularly) apart from facilitating you with various insights such as the total reach, likes for the top post, actions on page and so on. You can click on the “Insights” tab for more analytics. Your audiences will adore you if you are highly active in your online business. Facebook communicates in a way that your business shoots up like a rocket.
2. Communities/Groups: The communities function more or less on the same lines as the ‘Pages’.
The cherry on the cake with these pages is that, it makes use of license marketing. Wherein, the ‘likers’ have conveniently given you the license to advertise to them. You can without any glitch promote your product they way you want provided you keep up with the likes of your likers!

Instagram is the hub of all types of all funky and happening businesses. Be it super trendy dresses or jewelry or even first copies, it’s all sold here. Instagram, doesn’t officially permit businesses to do market on this platform, but sellers do so by making complete use of their personal or create a separate business profile without actually claiming it. Also, for this same reason, sellers share their “Whatsapp” numbers in their bios, so that the buyers can conveniently enquire about the products and pricing. The app also has direct messaging feature which also serves the purpose well. Instagrammers mainly enjoy posts which are upfront personal,trendy and relevant.

Snapchat is soon catching up with the seller spells. As the platform is highly youth centric and and fairly new in the market, only premium or luxurious brands are use this medium for promotional purposes as of now. The mini impersonal videos on Snapchat intrigue many people to actually go ahead and try these products or services.

Other seller friendly social media platforms are Whatsapp and Twitter. Whatsapp is quite personal as you require phone numbers of your targets, which is acquired by using three platforms mentioned above. Once your WhatsApp number database is updated you can directly forward or braodcast your products to your prospects. WhatsApp is considered more personal than Twitter or any other social media platforms. Twitter, because of its 140 character limit looses out on the business front. But it is an excellent medium to redirect your ‘loyal’ followers to either your Instagram or Facebook accounts.

I hope this answer helps you to minimize your social media platform and assists you to grow your business beyond your expectations. Happy Selling!

Sameer_Charde

Selling is about understanding the psychology of human needs.

However, the modern consumer is skeptical. They know everything about the features and benefits of a product, so you have to do more—you have to get into the mind of the consumer and understand their needs.

The other shock you will meet with is that people hate to be sold. In fact, if you try to sell, people will not buy.

To get the consumer to dig into his/her wallet to pay you that dime or take out his/her credit card your sales pitch must get into the consumer's mind and mingle with the consumer’s psychology.

So, as an online business or salesperson or affiliate marketer what do you do for your business to stay afloat?

All online businesses need a marketing system to market and sell services and goods online.

The question is about the best way to sell products online.

Selling products online is a little harder than selling products offline simply because with offline you’re talking face-to-face with a real person. In the online space you’re talking to faceless prospects.

The skill that will get you online sales is called copywriting.

Copywriting is the art and science of persuasion through written copy. The scientific part is mainly due to the fact that it utilizes psychology to take advantage of the inner feelings and emotions of the prospect.

How do you take advantage of the emotions of other human beings without manipulating them?

Most people are afraid of selling because of the misconception that salespeople are in the business of manipulating other people.

However, that’s not the case. Selling is about understanding the needs and problems a prospect is going through, understanding those needs, and then addressing the needs by producing or promoting a solution.

The selling process involves several steps:

#1 - A Niche or a Product

You cannot succeed online by becoming a jack of all trades. Specialists make all the money. You must identify a product and conduct research to establish a niche for that product. Find out if there’s a market for that product.

#2 - Web Traffic

You need to find a way to bring targetted web traffic to your website or blog. Without traffic, it’s impossible to make a sale.

#3 - Landing Page

Sometimes called a squeeze page, a landng page is a web page or website where you put your CALL-TO-ACTION. In other words, this where you pitch your offer or whatever you are selling. This is where you implement your compywriting skills.

#4 - Sales Funnel

These days, the online space is fast becoming competitive. For this reason, you need a way to convert your random web traffic into sales. Sales Funnels have been around now for over a decade. You just can’t do without them.

The leading Sales Funnel software is ClickFunnel and BuilderAll, but these tools are quite expensive, but you can actually build your own or hire a programmer to build one for you at small fee. The cost depends on how sophisticated you want your sales funnel to be.

I will briefly explain an effective marketing strategy to ensure at least a sale. Results are not typical and will depend on your own efforts and work ethics.

The good old law of leveraging other people’s skills and talents hasn’t changed so we shall leverage Anik Singal’s 5-step model but this is not a MUST. In fact, you can implement 3-step system or even a 2-step system.

You can implement a sales funnel for just about any online business - e.g. eCommerce, Amazon FBA, drop shipping, affiliate marketing or consultancy.

Typically, you don’t expect people to just give you their email for free. You must provide some kind of a bribe or a free download or video—something of value that the prospect feels is a WIN-WIN offer. This can be a pdf file, the promise of valuable information or a video.

That way they don’t feel used and in fact, feel that they have more to gain than you do.

Here’s a simple 5 step system for a typical sales funnel:

A sales funnel is basically a back-end system comprising a one page landing page, or opt-in page, or a web page where implement a sign-up form, an autoresponder, and other back-end services to automate the email collection.

Although web Traffic can come from many sources and directions, here are just a few traffic sources you might consider:

Blogs

Social media

Forums

YouTube

ETC..

To ensure that people buy your offer, the offer itself MUST provide a solution and MUST be valuable. If you provide something of poor quality, your customers will feel that they’re being taken for a ride and will never buy from you again.

So you must research your product or offer diligently before pitching your customers.

Sidharth_Sidharth

There are several ways to make money online, so a job doesn't run your life anymore.

Stock Market Trading is one among them.

If you become a successful trader, you can visit any places; you don't have to beg your boss for leaves and increments; you can work from anywhere and anytime, and finally, you are the boss of your business.

But the tricky thing is the market doesn't care about your reputation, education qualification, or experience. If you are right, it awards you with money, and if you are wrong, it steals back your money.

Hence, it is better to focus on Learning at the beginning so that Earning will happen automatically.
https://qph.cf2.quoracdn.net/main-qimg-51858f123024392f70e867b259c8282b-pjlq

Here are the 6 tips that will help you to make money in online trading:

1 – Pick the Trading System That Compliments your Personality

It is essential to have the perfect trading system with a defined timeframe that compliments your personality and schedule.

For example, If you have a tight schedule in your day job, there is no point in looking for opportunities in a 5-min chart.

Because a 5-min chart demands more screen time and with your work schedule, you may not be able to give justice to your work and trading.

Opportunities do exist in all the timeframes. Any intelligent person will pick a suitable timeframe, wait for the proper trade setup, and manages the trade within the money management limits.

2 – Select the Right Trading Instrument

We have below 3 trading instruments in the stock market:

Equity
Futures
Options
So, a trader should know how these trading instruments work in the market.

Let us take an example to understand better.

Assume one Trading Account has Rs. 3,30,000 (3.3 Lakh).

ACC Current Market Price CMP is 1620.

Assume ACC went 5% (81 points) up in the next 2 trading days. (just for the sake of understanding)

Case-1: Equity

With 3.30 lakh, one can buy 203 shares.

Profit made due to 5% upside movement is Rs.16,443 (203 shares X 81 points)

ROI on Capital is 5%

Case-2: Futures

With 3.30 lakh, a trader can buy 1 lot (500 shares). One can verify future details in Zerodha or Upstox Span calculator.

Profit made due to 5% upside movement is Rs. 40,500 (500 QTY X 81)

ROI on Capital is 12%

Case-3: Options

With 3.30 lakh, one can buy 7500 QTY of 1700 CE of ACC (assuming premium at 42)

Profit made due to 5% upside movement is Rs. 2,43,000 approx (IV at 40%)

ROI on Capital is 74%

ROI varies drastically in all the 3 trading instruments.

Please note this explanation is not intended to encourage trading in options. Besides options can also be traded with many strategies.

F&O trading carries the highest risk levels, and the above description gives an overview of how the three trading instruments work by offering various degrees of risk and reward.

3 – Avoid System Hopping (jumping)

A person starts to learn how to drive a car. Today he starts with a Maruti Swift car; get to know all the basics.

Tomorrow he will start the process again with the Hyundai i-20, and this process continues.

Every day he will continue the learning with a different car.

Do you think he will be able to complete the learning process?

It is better if he sticks to one basic car until he completes all the learning processes and can drive any car as he wishes.

Do you agree?

But when it comes to trading, many people neglect this.

People study one indicator or trading technique; try it for some time.

When they get some failures, they immediately start using another system or start looking to add one more indicator in their trading system, thinking it will fix it.

It's a vicious cycle!

"All you need is one pattern to make a living" - Linda Raschke

One can finalize a trading system after complete backtesting.

If the system shows positive expectancy in the long run, then it can be deployed in trading. But ensure not to lose more than 2% of your capital on any trade.

4 – Improve Your Trading Psychology

Psychology means emotions governing a situation or activity.

So, when we say trading psychology, it implies cognitive factors governing trading.

Four primary emotions revolving around stock market trading are greed, fear, regret, and hope.

Suppose a trader works to get more conviction on his trading system and improves the psychology (to avoid unnecessary trades, riding profits, adhering to money management rules). In that case, these issues get dissolves automatically.

5 – Learn to face Failures in Trading (in Life too)

Our upbringing thought us one common thing, which is 'failure is bad'.

None of the parents like to see their kids failing in any exams. Hence, they take all the measures to ensure their children pass all the exams.

This kind of upbringing saves the lesson, 'failure is unacceptable' in our subconscious mind.

Because of this one reason, many traders feel bad (sometimes pathetic) even if they lose little money in a trade.

It's not because they can't afford that money; it's because they have a tough time digesting the failure!

At this moment, they develop a revenge attitude and take more trades or more risk per trade to get back the money from the market as soon as possible. Needless to say, they end up losing more money.

6 – Know the difference between "A Good Trade" and "Good Trading."

The difference between ‘A Good Trade' and 'Good Trading' is a lot of money.

Most people feel high when they more profits in one trade and hence they always run behind one such big trade.

There is nothing wrong to get one good trade to make more profits, but a trader will lose many small opportunities to make consistent profits if he runs behind it.

Besides, traders commit many mistakes such as taking more trades in a day, taking unnecessary trades, etc.

That’s all I can say at the moment.

I hope this detailed explanation is helpful. If yes, please like/share/comment.